Social Media & Banking: Gremln Get Started Guide - Part 1

Posted by Emily Lange Rodecker on October 15, 2013

Deciding to get your bank set up with social media accounts and profiles may seem overwhelming. New social networks seem to pop up all the time -- how do you know which ones will work for you? Who has the time to update them all regularly? Should you even be using social media?  At Gremln, we understand your concerns. We're here to help!

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Topics: customer service, facebook, linkedin, social media 101, social media education, social media for banking, Social Media for Banking, social media policy, team, training, twitter, voice

Social Media Update: October 3, 2013

Posted by Emily Lange Rodecker on October 3, 2013

We know the world of social media and online marketing can be a bit… fast. Slow down for a minute and get caught up on what’s been happening in the world of social.

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Topics: facebook, graph search, news, social media, social media education, social media knowledge, social media tips, Social Media Updates, twitter, update, yahoo

Gremln Customer Spotlight:Bank of Urbana

Posted by Emily Lange Rodecker on September 16, 2013

We love hearing how our customers are taking advantage of all that Gremln has to offer – so much so that we decided to share some of their experiences on our blog! We’re introducing Customer Spotlights where we highlight how social media marketers just like you are using Gremln to help boost their brands.

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Topics: Customer Spotlight, facebook, gremln, gremln tips, social media, social media for banking, Social Media for Banking, social media for business, social media marketing, twitter

Facebook's Updated News Feed:What You Need to Know

Posted by Emily Lange Rodecker on September 12, 2013

The algorithm for how Facebook decides which messages will be presented in any given user’s News Feed seems like it is ever-changing. Depending on what you like, share, comment on, and follow, you may or may not have a higher likelihood of being inundated with pop-culture news, updates from your college buddies, or photos of your cousin’s latest offspring. As a Business Page administrator, you might feel like it's a bit... rigged. The more you understand about how the algorithm works, the better chance you have of placing your content in a way that will bring it to your audience's attention.

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Topics: EdgeRank, facebook, Facebook Pages, news feed, social media, Social Media Education, Social Media News

Is Your Social Media Policy Legal? Protect Yourself & Your Employees

Posted by Emily Lange Rodecker on September 3, 2013

You want to encourage your employees to be social ambassadors and share your brand with all their friends and followers. But you’ve also heard horror stories of employees taking to the social networks to post offensive, obscene and inappropriate comments and actions relating to their jobs. (Domino’s Pizza and Taco Bell, anyone?) As you work to strike a balance between inspiring positive social conversations and limiting negative or inappropriate comments, you also need to consider where the law comes into play. What can you legally prohibit your employees from doing? What social media activities can you protect yourself against as an employer, without infringing on your employees’ rights?

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Topics: Business, national labor relations act, national labor relations b, national labor relations bureau, NLRA, NLRB, social media, Social Media Education, social media policy

Social Media Update: August 29, 2013

Posted by Emily Lange Rodecker on August 29, 2013

It’s been a busy couple of weeks in the social media world – we’ve got the latest roundup to help you stay up-to-speed with all the news you need to know.

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Topics: algorithm, facebook, facebook promotions, facebook rules, instagram, news, news feed, social media, Social Media Updates, twitter, vine, waze

Get Time on Your Side! 7 Ways Gremln Can Save You Time on Social Media

Posted by Emily Lange Rodecker on August 20, 2013

The world of social media is continuously expanding; new social networks pop up regularly and the number of people with Twitter accounts, Facebook profiles, and a LinkedIn presence grows by the minute. Needless to say, when it comes to social media - you can easily spend huge amounts of your very precious time feeling lost at sea.

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Topics: Business, compliance, facebook, features, gremln, Gremln News, linkedin, moderation, saving time, social media, social media dashboard, Social Media Education, social media for business, social media management, twitter, twitter lists

Social Media Update: August 9, 2013

Posted by Emily Lange Rodecker on August 9, 2013

We know the world of social media and online marketing can be a bit… fast. Slow down for a minute and get caught up on what’s been happening in the world of social.

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Topics: facebook, instagram, linkedin, mixbit, social media, Social Media Updates

Protect Your Company From Rogue Employees & Social Media Meltdowns

Posted by Emily Lange Rodecker on August 1, 2013

Your employees are often your greatest brand ambassadors. They know and love the company, they’re experienced with your products and/or services, and they probably have a personal network of friends, family and followers who value their opinion. So if they want to talk about your company on their social media channels, we say “Let them!”

But what can you do when employees who are disgruntled or less-than-passionate about their jobs go rogue and lash out on their social channels, or worse – the company’s social channels?

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Topics: bring your own social, Business, compliance, Compliance, employee privacy, employee rights, employees, rogue employees, secure social media, security, social media, social media policy, social media security

Mission Control:A Gremln Company Update

Posted by Emily Lange Rodecker on July 25, 2013

 It’s been a stellar year for Gremln – since launching an updated version of its social media platform in the spring of 2012, we’ve been hard at work creating a compliance toolkit to help regulated industries get social, and working to keep you up to date on the latest industry news, tips, and social media best practices. With offices in St. Louis; Springfield, MO; Chicago; Dallas; and San Jose, Costa Rica – and over 150,000 system users – Gremln is growing fast. We’re excited to share a few highlights from the past year, as well as a bit of what’s to come.

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Topics: compliance, gremln, Gremln News, social media, social media marketing, social media platform, social media tools, twitter business, twitter business tools

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