Tag Archives: instagram

Background Check: How to keep your visuals from hurting your image

Welcome to the age of the image, where everyone strives for video virality and photos reign supreme. The major social networks have put a strong emphasis on pictures and video. Twitter showcases them in the timeline, Facebook gives them more weight in their algorithm, Instagram gives you a plethora of filters and editing tools, and […]

Social Media Update: August 29, 2013

It’s been a busy couple of weeks in the social media world – we’ve got the latest roundup to help you stay up-to-speed with all the news you need to know.

Social Media Update: August 9, 2013

We know the world of social media and online marketing can be a bit… fast. Slow down for a minute and get caught up on what’s been happening in the world of social.

What’s New in Social Media? May 7, 2013

Over the past few weeks, we’ve seen lots of changes and new features across the social networks. Here’s a round-up to keep you up to speed:

What’s New in Social Media: March 1, 2013

We know the world of social media and online marketing can be a bit… fast. Slow down for a minute and get caught up on what’s been happening in the world of social.    Facebook Insights Bug Facebook revealed it recently found a few bugs in the Insights reporting feature, causing the number of users who saw […]

Welcome to the Club: Creating a social brand ambassadors club can give your marketing a boost

Marketing is a tricky job. You spend hours upon hours pouring your heart and imagination into the most creative and effective ways to showcase your company’s product, all within the confines of your job, usually within the much more physical confines of your office. What you do at your desk has a direct impact on […]

Merge Confusion: What to do when traditional promotion and digital marketing don’t mix

A few weeks ago, I was ordering coffee from a local cafe when the barista’s company t-shirt caught my eye.  Or, to be more specific, the right sleeve of the barista’s company t-shirt caught my eye. Because there was a QR code printed on it. Hmm. As someone who works in social media, it’s always […]

Picture Perfect — The importance of images in social media marketing

If Facebook’s $1 billion purchase of Instagram proves anything, it’s that photo sharing is big social media business. (It also proves that Facebook has a whole lot of cash. But that’s another topic altogether.) The importance of images in social media marketing has been pretty widely touted lately, even before Facebook’s big acquisition announcement. And […]