Tag Archives: engagement

How to Drive Engagement: 8 Ways to Win at LinkedIn for Financial Services

In the first two installments in our Driving Engagement series, we covered 6 ways to leverage Facebook to build relationships with your customers and then tackled Twitter by sharing our 10 tips to tweet safely and compliantly in 140 characters or less. In this installment, we’ll cover the social network with the most “professional” reputation: LinkedIn.  […]

Facebook News Feed Changes & What It Means for You

In early December, just before the holiday season went into full effect, Facebook announced yet another change to the News Feed algorithm. According to Facebook’s blog, survey results show that people are increasingly interested in reading articles and sourcing news from Facebook — especially from mobile devices. Facebook has been sending traffic to news sources […]

Laugh It Up! 4 Ways Humor Helps Engagement

Sometimes, you just need a friendly reminder to inject some fun into your social media routine – it can jumpstart engagement and remind followers why they enjoy your brand in the first place! Humor indicates there’s a human behind the posts, and can help your followers identify with you. If you’re not too confident in your comedy routine, we have […]