Tag Archives: compliant social media

How to Drive Engagement: 8 Ways to Win at LinkedIn for Financial Services

In the first two installments in our Driving Engagement series, we covered 6 ways to leverage Facebook to build relationships with your customers and then tackled Twitter by sharing our 10 tips to tweet safely and compliantly in 140 characters or less. In this installment, we’ll cover the social network with the most “professional” reputation: LinkedIn.  […]

Protect Your Brand from Bad Language

Four letter words. Yuck. You know the ones we mean… that bad language that makes you cringe when you see it coming from the wrong source — like a brand’s Twitter handle. We all like to think that we would never be that social media manager who makes the mistake, but what can you do to […]

Social Media & Banking: Gremln Get Started Guide – Part 4

LinkedIn: The Professional Social Network As the “professional” social network, LinkedIn is particularly beneficial to those in the financial services industry. Not only can you position yourself and your bank for others to find your services, you can actively monitor your clients’ profiles to stay abreast of major life changes – promotions, relocations, and retirements […]